Join Us

Blink Team
Blink Team

Open positions

Director - Lead Gen and Growth

US, Bay Area

Objectives and Responsibilities

  • Define and execute Blink’s bottom up go to market and sales motion – build a bottom-up pipeline and position Blink as the leading pioneer of automated DevOps solutions.
  • Collaborate with the co-founders and with cross functional teams to uncover insights and strategies to develop and implement marketing and product strategies for Blink’s solutions.
  • Implement a bottom-up approach to grow the user base and convert to paying customers by making strategic relationships with DevOps & engineering communities.
  • Oversee and grow the marketing activities, consistently identifying revenue opportunities and managing consistent growth by securing new users and accounts.
  • Define and collect key marketing performance metrics and tracking tools to improve user acquisition, campaign results.
  • Spearhead the strategic and tactical execution of marketing campaigns, as the 1st growth marketing hire be a hands-on end-to-end owner of the product growth marketing landscape.
  • Build out marketing content to get DevOps and engineering communities to adopt the freemium version of our platform and priming them for conversion into paying customers.
  • Lead the execution of our marketing plans working closely with product marketing, and co-founders, to create an effective and efficient marketing machine focused on growing audiences and increasing usage of Blink’s products and services.


  • Bachelor’s degree in marketing, advertising, or communications, or other relevant fields
  • Successful track record in executing marketing strategy and creating bottom-up marketing campaigns and/or growth hacking for DevOps
  • 5+ years of experience in growth marketing
  • 3+ years of startup or previous early-stage company/startup experience

Director - Product Marketing

US, Bay Area

Objectives and Responsibilities

  • Develop and execute a cohesive bottom-up marketing strategy to drive brand awareness, product positioning and value proposition.
  • Manage analyst relationships and shape a new category of products in the relevant space.
  • Manage user community for ongoing bi-direction communications and lead gen.
  • Create and maintain a PR strategy, including ongoing relationships with media, industry influencers and formal PR agencies.
  • Work closely with the CEO/CTO to determine actions to increase awareness and customer adoption.
  • Plan the launch of new products and releases and manage the cross-functional implementation of the marketing strategy.
  • Enable sales and channels; develop internal tools and external collateral and teach them how and when to use it.
  • Work closely with a wider team to assure user and revenue growth.


  • Prior roles as a Senior Product Marketing Manager or higher in early to late-stage startups with relevant B2D or Product Led Growth strategy.
  • Proven success designing and executing marketing strategy at early stages.
  • Significant domain experience in DevOps, SRE or IT operations (for example knowledge of CI/CD, Cloud services, production reliability monitoring, and other similar technologies)
  • 6+ years of product marketing experience in relevant areas
  • 3+ years of startup background and proven success leading marketing strategies in the first two years of product inception
  • Must be able to define content and strategy, and drive excellence in execution across multiple domains - PR’s, social media, website, written content, etc.
  • Confidently and effectively communicate with customers / analysts / partners / influencers
  • Comfortable using collaboration and CRM tools such as Slack and Salesforce
  • Familiar with marketing automation tools
  • Power user of social media platforms such as LinkedIn, Twitter, Facebook, and Instagram

Achieve operational excellence

Subscribe to our newsletter

The latest news, articles, and resources, sent to your inbox weekly.

© 2021 Blink. All rights reserved.